Facebook Recommendations: Men Trust Women More Than Women Trust Women

Here’s what the study reveal:

  • Men are 49% more influential than women.
  • Women are 12% less susceptible to influence than men
  • Women exert 46% more influence over men than over other women.
  • Influence also increases with age, with people over 31 being 51 per cent better at convincing their friends than those under 18.

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